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Tip #1711: NBC Announces 7,000 Hours of Olympics

Larry Jordan – LarryJordan.com

7,000 hours of coverage, 5,500 hours of streaming.

Olympics logo courtesy of NBCUniversal.

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This article, written by Jon Lafayette, first appeared in NextTV.com. This is an excerpt.

NBCUniversal said it will have 7,000 hours of coverage of the Tokyo Olympics this summer. The Tokyo games will include 5,550 hours of streaming, including all sports and medal events

The Olympics will appear on NBCU’s broadcast and cable networks, its digital platforms including Peacock and Telemundo Deportes. NBCU cable networks USA, CNBC, NBCSN, Olympic Channel and Golf Channel will present more than 1,300 hours of Tokyo Olympic coverage. USA’s coverage starts with the USA playing Sweden in soccer.

An NBC Sports spokesperson said the organization has been doing remote production for many Games and already planned for a very significant home operation for Tokyo. “After requests by the IOC and Tokyo Organizing Committee for everyone to reduce their footprint, we moved 300 additional workers home and will now have 1,600 in Tokyo,” the spokesperson said. Asked what impact diminished live attendance might have, the spokesperson said “as we have seen over the past year, coverage of sporting events can be very successful even with reduced capacities.”

Read the full article here.


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